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For eye clinics

LASIK consultation booking that follows every enquiry

Your own website where people read about vision correction, ask practical questions any time and book a consultation, while your team follows each enquiry through to a decision.

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Demo clinic · illustration

Deciding on laser eye surgery takes time. People research for weeks, compare clinics, ask about cost and recovery, and talk it over with family. The clinic that stays in touch through that process, and makes the consultation easy to book, is the one they come back to.

Velvet Lead gives your eye clinic a website built around the consultation. Procedure pages explain what you offer in your own careful wording, patients book or request a consultation online, and every enquiry sits in a pipeline so nobody considering LASIK is forgotten halfway.

Where eye clinics lose consultations

  • Long decisions, short attention

    Someone asks about LASIK in March and is ready in May. If their enquiry lives in a personal WhatsApp or an email thread, nobody remembers to follow up.

  • “How much is LASIK?” with no context

    Cost is the first question, but the honest answer depends on an assessment. Without a clear explanation and an easy next step, people leave to find a clinic that quotes a number.

  • No idea which marketing works

    You run Google ads, Instagram posts and referral partnerships. When consultations arrive by phone and message, it's hard to tell which of them produced patients who went ahead.

How Velvet Lead helps

How Velvet Lead supports a consultation-led clinic

The system follows the path an eye patient actually takes: research, questions, consultation, decision.

  • Procedures that require a consultation

    Mark LASIK, lens procedures or cosmetic eyelid treatments as consultation required, and switch online booking off for the procedure itself. Patients book or request the consultation instead, which is where your surgeons assess suitability.

    Clinic website: how it works

  • A pipeline for every LASIK enquiry

    Each enquiry moves from new to contacted to qualified, then booked or lost with a reason. Assign it to a patient coordinator, add notes and set a follow-up date so a slow decision doesn't become a lost one.

    Lead inbox: how it works

  • Cost questions answered honestly

    The AI assistant uses your own wording, for example that the price is confirmed at consultation or falls within a range you set. It never quotes a price you haven't given it, and it doesn't say whether someone is a good candidate.

    AI assistant: how it works

  • Consultation slots that are really free

    Online booking shows only genuine free times for each surgeon or optometrist, respecting their weekly schedules, time off, clinic holidays and how far ahead you allow bookings.

    Online booking: how it works

  • See which campaigns bring patients

    Leads carry their source and campaign tags, and they link to bookings. Reports break down leads, conversions and appointments by source and campaign, so you can compare channels on real bookings.

    Reports: how it works

Example

Example: a LASIK procedure page

This is an illustrative layout, not real medical content. Your surgeons write and approve every word on the live page. Because LASIK here requires a consultation, the page leads patients to book that first.

Example treatment page · illustrative wording
Online booking offConsultation required

Vision correction

LASIK laser eye surgery

Staff wording on your site: doctor

Price
Price at consultation
Duration
Written by your clinic, for example “your surgeon explains the time involved at consultation”
Downtime
Written by your clinic, for example “recovery varies between patients; your surgeon will talk you through it”
How long results last
Written by your clinic, for example “discussed individually at your consultation”
Recommended sessions
Written by your clinic, for example “confirmed after your assessment”
Aftercare
Your aftercare sheet, for example follow-up appointments and eye drop instructions from your surgeon
Not suitable for
Your suitability criteria, reviewed by your surgeons; final suitability is decided at consultation
Minimum age
Set by your clinic, for example 18+
An example of the fields shown on a treatment page. Wording is illustrative, not a real clinic's information.

AI assistant

Questions eye patients ask the assistant

Answers come only from your procedures, prices, FAQs and the documents you upload, such as a LASIK brochure. Questions it can't answer are logged so your team can add the answer.

  • “How much does LASIK cost at your clinic?”
  • “Is the LASIK consultation free?”
  • “How long does the consultation take, and can I drive afterwards?”
  • “Do you have a consultation free next Saturday morning?”
  • “Should I stop wearing contact lenses before my consultation?”
  • “Which surgeons do the cosmetic eyelid consultations?”

Demo clinic assistant

Answers from the clinic's own information

Example conversation
  1. Patient:

    Am I suitable for LASIK? I have quite high prescription glasses.

  2. Assistant:

    I can't tell you whether LASIK is suitable for you. That is decided by a surgeon at a consultation. I can show you free consultation times or request a callback from the clinic.

  3. Patient:

    OK, anything on Saturday morning?

  4. Assistant:

    These LASIK consultation times are free on Saturday morning. Pick one and confirm your details on the booking page.

    • 9:30 AM
    • 10:30 AM
    • 11:30 AM
An illustrative conversation with a demo eye clinic's assistant. Times and wording are examples.

Settings

Settings eye clinics usually choose

Set once with our team during setup. Your pages, booking flow and emails all use them.

Consultation required

On for LASIK and surgical procedures

Patients are guided to a consultation first rather than booking a procedure straight from the website.

Confirmation mode

Manual confirmation

Your coordinators review each consultation request before it's confirmed. Requests that aren't confirmed in time expire, and the patient is told kindly.

Staff title

Doctor

Profiles and booking steps use the title your surgeons and ophthalmologists go by.

Free consultations

Your choice

If your LASIK consultations are free, every page and the assistant say so consistently.

How far ahead people can book

Your choice, based on how far out surgeon schedules are set

Patients only see consultation dates your team has actually planned for.

Careful wording, no outcome promises

Eye surgery is a serious decision, and your website should read that way. We build procedure pages from the details your clinicians provide and label nothing as a promise. There are fields for who a procedure isn't suitable for, aftercare and a minimum age, so the important caveats have a place on every page.

The assistant follows the same rule. It answers practical questions about cost, opening hours and what to bring, and it sends medical questions, including anything about pregnancy, medication or sudden changes in vision, back to your clinic or emergency services.

Following a long decision

Most LASIK enquiries don't book on day one. In the lead management inbox you can see how quickly your team first replied, who owns each enquiry and when the next follow-up is due. When someone finally books, the lead links to the booking, so the whole journey stays in one record.

Confirmed consultations get email notifications and reminders, plus WhatsApp messages for patients who opt in. If a consultation is moved, the reminder for the old time is dropped.

Related clinic types

Consultation-led, high-consideration procedures are common across medicine. See how the same approach works for cosmetic surgery practices and for dental clinics offering aligners and whitening.

Honest fit

Is Velvet Lead right for your eye clinic?

Right for you if…

  • Patients book one-to-one consultations with a surgeon, ophthalmologist or optometrist
  • You operate from one clinic location
  • Your procedures start with a consultation and you want those enquiries followed up properly
  • You want to see which ads and referral sources lead to booked consultations

Not right yet if…

  • You need an EMR for eye exams, prescriptions or surgical records
  • You need diagnostic equipment, theaters or rooms scheduled separately from clinicians
  • You run a hospital or several branches from one website
  • You want patients to pay a deposit to hold a surgery date online
  • You need insurance billing

FAQ

Eye clinics: common questions

Can patients book LASIK surgery directly online?

You decide per treatment. Most eye clinics mark LASIK as consultation required and turn off online booking for the procedure, so patients book or request a consultation instead.

Will the assistant tell a patient if they're a candidate for LASIK?

No. It doesn't assess eyes or give medical advice. It explains what your clinic has written, shows free consultation times and offers a callback request for anything clinical.

Can we track enquiries that take months to decide?

Yes. Each lead has a stage, an owner, notes, activity history and a follow-up date. You can mark it lost with a reason, or booked when the consultation is made.

Does Velvet Lead store eye exam results or prescriptions?

No. There's no EMR, clinical notes or prescriptions. The system is for your website, booking, enquiries and reminders. US practices that need a HIPAA Business Associate Agreement should talk to our team first.

Can we show a price for LASIK?

Yes, if you want to. Each treatment can show a fixed price, a range you set or “price at consultation”. The assistant only repeats what you have entered.

Can we schedule our diagnostic machines?

Not yet. Only practitioner time is scheduled, not rooms or equipment. If machine time is a bottleneck, talk it through with us on a demo first.

Features you'll use most

Related solutions

See a consultation journey end to end

Book a demo. We'll show a LASIK enquiry arriving from an ad, moving through the pipeline and becoming a booked consultation with reminders.

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