Skip to content

Gift vouchers

Gift voucher software that keeps the balance right

An amount one person buys for another to spend at your clinic. Sold at the desk, or on your website where you have Stripe, and spendable across as many visits as it takes.

Demo clinic · illustration

The voucher that came back twice

Vouchers bring new people through the door. Paper ones also bring a quiet stream of small problems that land on your front desk.

  • Spent, and spent again

    A printed voucher is used for a facial in May and turns up again in August. Nobody wrote the first visit down, and now somebody has to decide who is wrong.

  • Part of it is left. How much?

    A gift covers most of a treatment but not all of it. Working out what is left means finding the original amount and every visit since.

  • A code anyone could guess

    Short, tidy codes look good on a card and are trivially easy to try in sequence. A voucher's code is the only thing standing between it and a stranger.

How it works

Bought, then spent down to zero

A voucher is an amount with a code and a balance. Everything else follows from those three things.

  1. Someone buys it

    At your desk, or on your clinic's website where you have Stripe. A voucher bought online only becomes spendable once the payment has actually landed.

  2. They give it to somebody

    The code is the voucher. It is printed without the letters and digits people misread off a card, long enough not to be guessed, and never reused.

  3. It is spent, across visits

    Part of a voucher can pay for a facial today and the rest for a consultation in March. Every part-spend is recorded against the visit it paid for.

  4. The balance is always what's left

    Your team looks up the code and sees the amount bought, everything spent and the balance, without adding anything up by hand.

  5. You set the rules

    How long a voucher lasts, and the smallest and largest amount you are willing to sell. Your own voucher terms sit alongside them.

A voucher and what is left on it. Demo clinic, illustration.

Spendable over several visits

A gift is rarely the exact price of a treatment. Someone buys a round number, the treatment costs something else, and the difference has to live somewhere.

So a voucher carries a balance rather than being used up in one go. Each part-spend is recorded against the visit it paid for, which means the balance is a sum your team can explain rather than a number that changed on its own. When it reaches zero, it is done.

Why the code looks the way it does

The code is the voucher's only secret. Anyone holding it can spend the balance, which is exactly what makes a gift voucher work as a gift, and exactly why the code has to be taken seriously.

Three things follow. It is long enough that guessing one is not worth anybody's time. It leaves out the characters people misread off a printed card, so nobody rings your clinic arguing about a zero and the letter O. And no code is ever reused, so a voucher that has been spent cannot be revived by a coincidence. Looking one up on your website is rate-limited in the same way as every other public form on the site.

Sold online, where Stripe is available

Where your clinic has Stripe, vouchers can be bought straight from your website. The buyer pays on Stripe's secure page, through your clinic's own Stripe account, and the voucher becomes spendable once the payment has actually landed rather than the moment the form was submitted.

Clinics there sell vouchers at the desk, which is the same rule that already applies to booking deposits. Everything else about vouchers works identically in both markets.

Vouchers as a way in

A voucher is one of the few things a happy patient can hand to somebody who has never heard of your clinic. The person who redeems it arrives already recommended, and becomes a patient record like any other, with their visit history in one place.

Where a clinic also runs loyalty points and referrals, the two do different jobs: points reward the patient you already have, and a voucher brings you somebody new. Both end up in reports as completed visits, so you can see which is actually working.

The wording is yours

Velvet Lead gives you the settings and records the position honestly. It does not write your terms, and nothing here is legal advice.

Your own voucher wording is shown where people buy: {{VOUCHER_TERMS}}.

Honest limits

What vouchers don't do

A voucher is an amount to spend at your clinic. It is not a payment system.

  • Clinics there sell vouchers at the desk.
  • A voucher is spent at your clinic against a visit. There is no full online payment of a treatment bill and no point of sale.
  • Refunds are made in your own Stripe account, not from the Velvet Lead admin panel.
  • A voucher is an amount, not a treatment. A course of six sessions is sold as a course instead.
  • There is no physical card to post, no plastic to swipe and no barcode to scan.

FAQ

Questions clinics ask

Can we sell gift vouchers online?

Yes, where your clinic has Stripe. The buyer pays on Stripe's secure page through your own account, and the voucher becomes spendable once the payment has landed.

Can a voucher be used across more than one visit?

Yes. A voucher carries a balance, so part of it can pay for a facial today and the rest for something else months later. Every part-spend is recorded against the visit it paid for, and the balance is always what is left.

What stops someone guessing a voucher code?

The code is long enough that guessing is not worth anyone's time, it is never reused, and looking one up on your website is rate-limited like every other public form. It also leaves out the characters people misread off a printed card.

Do vouchers expire?

That is your decision. You set how long a voucher lasts, along with the smallest and largest amount you will sell, and your own voucher terms are shown where people buy.

What if someone pays online and the payment fails?

The voucher is not spendable until the payment has actually landed, so a failed or abandoned payment never produces a usable code.

Can we refund a voucher?

Refunds are made in your own Stripe account, where you already see every payment, and to your own voucher terms. Velvet Lead does not issue refunds from the admin panel.

Sell a voucher without the paper trail

Book a 15-minute demo. We'll sell a voucher on our demo clinic, spend half of it, and look up what's left.

Book a demo