For cosmetic surgery practices
Your own website where prospective patients read about procedures, request a consultation with your surgeon, and hear back from a named member of your team.
Can I book a consultation for rhinoplasty? Anything Saturday?
Booking page
Rhinoplasty · consultation
Sat 20 · 11:30 AM
Request consultationSomeone considering rhinoplasty or a breast procedure has usually thought about it for a long time. When they finally reach out, often late at night and often privately, the way your practice responds shapes whether they ever come in for a consultation.
Velvet Lead builds your practice website and the system behind it: procedure pages written by your surgeons, a consultation request page, online booking for consultations if you want it, an AI assistant that answers practical questions without giving advice, and a lead inbox where every inquiry has an owner and a next step.
A detailed message about a procedure arrives in an Instagram DM or a general email address. Several people see it, nobody owns it, and the reply is either late or never sent.
Most prospective patients don't book on first contact. Without a follow-up date, a thoughtful patient who asked to be contacted in a few weeks is simply forgotten.
Ads and social content bring inquiries, but when a consultation eventually happens, nobody can trace it back to the campaign that started the conversation.
How Velvet Lead helps
Built for consultation-first procedures, patient coordinators and the long gap between first message and first visit.
Mark each procedure as consultation required and switch online booking off. Patients send a consultation request, or book the consultation itself if you allow it. Nobody books surgery from a web page.
Online booking: how it worksAssign each inquiry to a patient coordinator, add notes and set a follow-up date. The pipeline runs from new to contacted, qualified, and booked or lost with a reason.
Lead inbox: how it worksThe system measures how quickly your team first contacts each lead. Team members get new-lead alerts by email, and patients get an automatic reply confirming their request arrived.
Email notifications: how it worksThe AI assistant answers from your practice information: consultation fees, surgeon profiles, location, business hours and FAQs. It doesn't comment on suitability, risks or results, and it offers a callback request when a question needs a person.
AI assistant: how it worksAdd your team by email as admin, manager, practitioner or front desk. Each person only sees what their role allows, enforced by the database, and you can remove access instantly.
Team access: how it worksExample
Illustrative only. Your surgeons write and approve every word of the real page; these fields show the structure a patient reads before requesting a consultation.
Face
Rhinoplasty
Staff wording on your site: doctor
AI assistant
It answers from your procedures, consultation fees, surgeon details, FAQs and documents you upload, such as a consultation guide. It never gives medical advice and never books by itself.
Demo clinic assistant
Answers from the clinic's own information
Would I be a good candidate for a tummy tuck? I had a baby last year.
I'm not able to advise on whether a procedure is suitable for you. That's something the surgeon would discuss with you in person. You can request a consultation on the website, or I can pass on a callback request to the team.
A callback please. Is the consultation free?
Consultations at this practice have a fee, which is paid at the clinic. I'll pass your callback request to the team so someone can contact you.
Settings
Chosen during setup. Your website wording, booking and inquiry handling follow them.
Doctors
Choose from doctors, clinicians, practitioners or therapists. Surgical practices usually choose doctors, and your About page can introduce each surgeon in your own words.
On for every procedure
Procedure pages point to a consultation rather than a booking slot, which matches how surgical care actually starts.
Your choice, shown site-wide
Patients often ask before anything else. A consultation can carry a deposit through Stripe; otherwise any fee is paid at the practice.
Manual confirmation
If you let patients book consultations online, your coordinator reviews each one. Unconfirmed requests expire after the hours you set, and the patient is told kindly.
Privacy policy, terms and medical disclaimer from templates
Filled in with your practice details and editable any time. They are a starting point, not legal advice, so have them reviewed.
Before-and-after photos matter to surgical patients, and so does handling them properly. The gallery on your clinic website stores a record that each patient consented to their photos being used, next to the photos themselves.
We don't write outcome claims for you, and the site doesn't make them. Procedure pages say what your surgeons choose to say, in hedged, factual language.
Tag your ad and social links with UTM source, medium and campaign. Each lead keeps its tags and links to the booking it became, so reports show leads, consultations and revenue by source and campaign, and the median time to first contact.
For a practice where each consultation matters, that tells you which spend is working and whether your team is replying fast enough.
Velvet Lead handles the website, inquiries, consultation bookings, reminders, consent forms and consultation notes. It doesn't hold surgical records, prescriptions or insurance claims, and it doesn't offer telehealth video. Your own rooms and equipment can be scheduled alongside surgeon time, but it doesn't manage hospital operating rooms, and it covers one practice location per website.
Practices that also offer non-surgical treatments may want to read how injectables and skin boosters work for aesthetic clinics. Hair restoration practices with long lead times should see hair transplant clinics.
Honest fit
FAQ
No, and most practices wouldn't want that. Mark each procedure as consultation required and turn online booking off. Patients request or book a consultation, and surgery is arranged by your team.
No. It answers practical questions from your practice information, gives no medical advice, and offers a callback request when a question needs a person. It never books by itself.
Yes. Assign a lead to a team member, set a follow-up date and add notes. The activity history shows what happened and when.
It starts from a template filled in with your practice details, and you can edit it. It's a starting point, not legal advice, so please have it reviewed by a qualified professional.
Velvet Lead handles consultations and appointments at one practice location. It doesn't manage hospital operating rooms or hospital calendars, so surgery dates are arranged outside the system.
Yes. A consultation can carry a deposit that patients pay on Stripe's secure page when they book, through your practice's own Stripe account.
Book a 15-minute demo. We'll show a consultation request being assigned, followed up and linked to its campaign, plus how the assistant declines a suitability question.