Built, launched and handed over
Your own clinic website with online booking, an AI assistant that answers at any hour, and a lead inbox that shows where every inquiry came from. Built and launched for you.
For clinics and med spas across🇺🇸 the USA
How much is laser for full legs? Anything on Saturday?
Booking page
Laser hair removal · full legs
Sat 20 · 11:30 AM · 60 min
Confirm bookingThe problem
Most booking problems aren't marketing problems. They happen in the hours between a patient asking and someone replying.
Patients message on Instagram and WhatsApp after you close. By the time someone replies in the morning, they've booked with a clinic that answered.
Someone sends a quick reply between patients. The conversation goes cold, and there's no record the inquiry ever happened.
You boost posts and pay for ads, but bookings arrive by phone, DM and walk-in. Nothing connects a patient to the campaign that brought them.
What you get
Four parts that work together, so nothing falls between a website, a booking app and a chat tool.
Online booking
Patients choose a treatment, a practitioner and a time that is genuinely free, worked out from hours, time off, rooms and clean-up time. You decide whether bookings confirm instantly or wait for your team.
See how booking worksAI assistant
Treatments, prices and hours from what you give it. It never gives medical advice.
Meet the AI assistantWebsite
Treatment pages with prices, downtime and aftercare, on your domain, in your brand.
Explore the clinic websiteLead inbox & reports
Forms, chatbot, WhatsApp, calls and Instagram DMs in one inbox, with the campaign behind each lead, how fast your team replied, and which inquiries became patients.
Look inside the lead inboxAlso included: WhatsApp reminders, email notifications, reports and team access.
A night in the life
An illustration of how the pieces work together. The patient, times and campaign are examples.
Sana taps the link in your Instagram bio and asks the assistant how much full legs laser costs. It answers from your own price list.
She asks about the weekend. The assistant checks live availability and offers real free times, with a link to book one.
She picks the time, enters her details, opts in to WhatsApp updates and confirms on your booking page. The assistant never books for her.
With instant confirmation switched on, she gets a WhatsApp message and an email right away, with a private link to manage her booking.
Your team opens the admin panel to a new first visit on Saturday. The lead inbox shows it came from your spring laser campaign on Instagram.
After the first visit
Winning a patient is the expensive part. These four are about the months afterward, and every one of them is honest about what it won't do.
Courses
Sell a course of treatments up front and the system knows how many are left. A canceled appointment gives its session back, and the price is frozen at the sale even if you raise your prices later.
See how courses workWaiting list
When someone cancels, the patients that time actually suits get an email with a link. It never books anybody: the first to book keeps it, so nobody finds an appointment they didn't agree to.
See the waiting listGift vouchers
Sell vouchers at your desk, or on your website where you have Stripe. They're spendable across several visits, and the balance is always what's left.
See gift vouchersLoyalty and referrals
Points earned on visits that actually happened, and a referral code made from the patient's own name. Every point has a reason next to it, so your front desk can explain the balance.
See loyalty and referralsAlso new: rooms and equipment, no-show fees, stock control, email campaigns, the patient's own page and calendar feeds.
Built for your kind of clinic
Velvet Lead is for clinics where a patient books time with a practitioner at one location. Find your specialty:
See every clinic type we build for, and who it isn't for yet
How it works
Typical time from first call to launch: about one week from receiving your clinic details
Read the full onboarding processTell us how your clinic works today: treatments, team, and how patients reach you. We'll tell you honestly whether Velvet Lead fits.
Treatments, prices, team schedules, photos and your logo. Our onboarding checklist makes sure nothing is missed.
We build your site, load treatments, schedules and the assistant's knowledge, and connect your domain, email and WhatsApp.
Your team learns the admin panel: confirming bookings, working through the lead inbox and reading the reports.
The admin panel
Bookings, leads, reports, treatments, schedules, website content and the assistant's knowledge, in one place. Shown here on our demo clinic.
Today
Today's appointments
12
New leads
5
Awaiting confirmation
3
First visits
4
System status
Background jobs
Chatbot
Lead inbox
Median first contact · 22 minReports
Completed visits
vs previous period
No-shows
by practitioner
Revenue
by treatment
Leads by source
Honest fit
We'd rather tell you now than after launch.
Every plan includes the website, online booking, the AI assistant, the lead inbox and reminders, and our team does the setup. No monthly fee to us.
Launch
$5,000
one-time
Everything a single-location clinic needs to start taking bookings online.
Clinic
$7,500
one-time
For busier clinics with a full treatment menu and a bigger team.
Scale
$10,000
one-time
For clinics running paid campaigns who need every lead measured.
FAQ
Your clinic's own website on your domain, online booking, an AI assistant, a lead inbox, email and WhatsApp confirmations and reminders, reports, and an admin panel for your team. Courses, a waiting list, rooms and equipment, gift vouchers, stock and loyalty are all part of it too. We set it up and train your team. See all features.
No. The website, booking, assistant and lead inbox are one connected system that we build and set up for you, so there's nothing separate to buy and connect.
No. It answers from your clinic's own information, such as treatments, prices, hours and FAQs. It sends pregnancy, medication and emergency questions to your clinic or emergency services, and offers a callback when it doesn't know.
Deposits, yes. A treatment can carry a deposit that patients pay on Stripe's secure page straight after booking, through your own Stripe account, and the rest is paid at the clinic.
Yes, reminders only. Patients who ask for a text get an SMS reminder through Twilio when your clinic switches SMS on. Confirmations go by email, and by WhatsApp for patients who opt in.
Yes. Sell six laser sessions up front and the system counts them down: sessions used, sessions left, a canceled appointment giving its session back, and the whole course booked all at once. See courses and packages.
Yes. Each site runs in your clinic's own time zone, with daylight saving time handled, and prices in USD. See USA.
Read all frequently asked questions
Still deciding? Read our blog for clinic owners, use our free clinic website checklists or read why we built Velvet Lead.
See the patient side and the admin panel on our demo clinic. We'll tell you honestly whether Velvet Lead fits your clinic.